---
title: "Tips – Character – Experts on Brand Character and Story"
language: "en-US"
source_url: "https://ipa1ewmwkdvx8gk.onstatic.studio/tag/tips/"
content_type: "text/markdown"
---

### Tag: Tips



















###
			[
				Serious Tips for Silly Humor			](https://ipa1ewmwkdvx8gk.onstatic.studio/2016/09/08/serious-tips-silly-humor/)





My partner, Jim, has just published his first novel, Fish Wielder, an “epically silly epic fantasy of epic proportions.” Of course, I urge you to buy



		[
			Read More »		](https://ipa1ewmwkdvx8gk.onstatic.studio/2016/09/08/serious-tips-silly-humor/)




			September 8, 2016

			No Comments








###
			[
				Licensology: Character Principles			](https://ipa1ewmwkdvx8gk.onstatic.studio/2006/07/01/licensology-character-principles/)





In marketing, the most important function of a brand character is to serve as a point of emotional connection between the brand and its audience. 



		[
			Read More »		](https://ipa1ewmwkdvx8gk.onstatic.studio/2006/07/01/licensology-character-principles/)




			July 1, 2006

			No Comments



























### Back to all posts