---
title: "Susan G. Komen – Character – Experts on Brand Character and Story"
language: "en-US"
source_url: "https://ipa1ewmwkdvx8gk.onstatic.studio/tag/susan-g-komen/"
content_type: "text/markdown"
---

### Tag: Susan G. Komen



















###
			[
				The Purpose of Purpose			](https://ipa1ewmwkdvx8gk.onstatic.studio/2009/12/23/the_purpose_of_purpose/)





It seems like a lot of brands are starting to understand that making the most money isn’t an emotionally engaging reason to exist. Certainly, making



		[
			Read More »		](https://ipa1ewmwkdvx8gk.onstatic.studio/2009/12/23/the_purpose_of_purpose/)




			December 23, 2009

			3 Comments



























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